OUR ORIGIN STORY
Born from the nature rich heritage of New Zealand and globally recognised greatness of New Zealand Pine trees.
Where nature, imagination and a little forest magic meet.
Deep within the forests of New Zealand, where mist curls between the trees, ferns unfold and moss cushions every footstep, the smallest stories are waiting to be found.
Outdorables began with a simple belief: when children feel connected to nature, something wonderful grows. Curiosity becomes confidence. A fallen leaf becomes a treasure map. A pinecone becomes a friend.
It is said that whenever a child slows down, looks closely and lets their imagination wander, the forest stirs. Sunlight slips through the canopy, leaves begin to rustle, and one of its warm-hearted little characters awakens. These are the Outdorables, soft companions shaped by the colours, textures and wonder of the natural world.
The first to emerge was Sprout. One golden morning after the rain, a little pinecone lay glowing among silver-green ferns. A tiny rustle became a stretch. Two bright eyes opened, small feet found the moss, and Sprout stepped into the world, gentle, brave and endlessly curious.
Sprout carries a piece of the forest wherever children go, reminding them that comfort can be carried, wonder can be found anywhere, and even the smallest explorer belongs in the great outdoors.
And Sprout is only the beginning. Deep beneath the trees, more Outdorables are waiting for the right child to look a little closer.